Portrait of Karsten Kreh

Hi, I'm Karsten.

I design digital products, and sometimes I start the company too.

Ceci n'est pas un bouton.

Good design can't be framed. It lives in interaction, in data and in the feeling it leaves behind.

A workshop, not a museum.

Things get built here, put in people's hands, taken apart and built again. Nothing sits behind glass.

Data decides what. Taste shapes how.

What people do with it shows me which problem is worth solving. How the answer feels is a design decision.

The fewest rules that make the most.

  1. It starts with one idea.
  2. Add a few simple rules.
  3. Build, measure, learn. Then do it again.
  4. What grows is bigger than what you planned.